Archive for the ‘Hillary Clinton’ Category

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Reaching the Next Generation

March 20, 2007

The anonymous creator of the latest You Tube ad on Hillary Clinton is creating quite a ruckus in the political world. Not only is the message making a “bang”, but the idea and creativity is causing quite a stir. The San Fransisco Chronicle reports,

The ad is proof that “anybody can do powerful emotional ads … and the campaigns are no longer in control,” Rosenberg said. “It will no longer be a top-down candidate message; that’s a 20th century broadcast model.”

It also dramatizes that today, political activists with the Internet as their ammunition have gone from being “just donors to the cause,” he said, “to being partners in the fight. And they don’t have to wait for permission.”

This new media definitely appeals to younger voters like myself. We’re so addicted to You Tube it’s not even funny.

Edit: The maker of the video fesses up. Michelle Malkin has the scoop.

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